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Jam Shed

Jam Shed · AR prize wheel

AR Spin to Win

AR Spin to Win, screen 1 of 5
AR Spin to Win on a phone
1 / 5

The brief

An AR-powered campaign where users scanned a QR code on-bottle to launch an augmented reality prize wheel.

The hard problem

Turn a QR code on 1.68 million bottles into a camera-tracked AR game that resists fraud at scale.

What I built

  1. 01Developed an AR-powered microsite accessible via QR codes on 1.68 million bottles.
  2. 02Integrated an immersive, camera-tracked prize wheel experience.
  3. 03Built a “Stick or Twist” mechanic to encourage strategic user participation.
  4. 04Implemented email verification, IP recognition, and CAPTCHA to reduce fraud.
  5. 05Integrated an AI chatbot that cut down consumer queries.

Built with

  • JavaScript
  • HTML5
  • CSS
Bottles carrying the game
1.68M
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